By Adrianna McGinley
A broadband connection can increase annual revenue for a small business by $200,000, according to the Federal Communications Commission (FCC) Chair Julius Genachowski, but only if there are adequate cyber security measures in place.
During a discussion Monday at the Chamber of Commerce, Genachowski praised the work of a partnership between the FCC, the Department of Homeland Security, and the private sector and announced the release of the “Small Biz Cyber Planner”, a free, online tool to help small businesses develop customized cyber security plans.
Genachowski cited a 2011 Connected Nations Study showing the financial benefits of being online for a small business but added if sufficient security measures have not been taken, the result of a cyber attack could average a loss of $200,000.
“Failure to take cyber security seriously can potentially negate the benefits of being online,” Genachowski warned.
According to a 2011 Small Business Cybersecurity Survey conducted by the National Cyber Security Alliance and Symantec, 77 percent of small and medium business do not have a formal internet security policy in place, and 48 percent do not have even an informal policy. Despite these numbers, 85 percent of the 1,045 small business owners surveyed, reported they feel their systems are secure.
“Not to consider cyber security is a little bit like leaving your money lying around on a table and thinking that that’s not going to be a problem,” said former Homeland Security Secretary Michael Chertoff.
The Symantec/NCSA survey found that because of high costs, 85 percent of small businesses have no outside IT support. Chertoff said there is a need to create security resources that are understandable and accessible to “ordinary mortals”.
“The beauty of what’s been launched here…is that it makes accessible to people who are not full-time technology wizards the basic instructions and basic elements of a cyber security plan,” Chertoff explained.
Genachowski also announced that this week, the FCC will vote to modernize the Universal Service Fund, in order to provide infrastructure to 18 million people in rural communities across the U.S. who currently have no broadband access. The goal, he said, is to have universal broadband access by the end of the decade.
“Connecting these communities will create and save businesses that otherwise couldn’t exist,” Genchowski noted.